How to Build Your Own Product Bestie

A Claude Code agent in Slack that answers your team's product and customer questions — no ticket required.

Apr 18 • Mandy Cole

3

How to Automate Support Without Losing Trust

Finding the right balance between efficiency and customer confidence as you introduce automation into support workflows.

Apr 11 • Liz Christo

4

How to Build a Marketing Attribution Report with AI (Two Ways)

A 10-minute play using Claude + HubSpot, and a weekend build for teams that want the full picture.

Apr 4 • Mandy Cole

9

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March 2026

Outbound Isn’t Dead—It’s Just Different

Why high-volume tactics are failing and what top teams are doing instead

Mar 28 • Liz Christo

6

GTM AI How to Guide: Pipeline Intelligence Engine

Turn your CRM export into a complete pipeline forecast and recommendations — in one prompt.

Mar 21 • Mandy Cole

13

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How to Build a Health Score Teams Trust

How to account for segment differences, seasonality, and real customer context without overcomplicating your model.

Mar 14 • Liz Christo

5

How Forter Rebuilt Their Entire Territory and Account Strategy Using AI

A step-by-step look at how Forter built their first-ever ICP, assigned 65,000 accounts, and delivered a global territory model in six weeks

Mar 7 • Mandy Cole

7

February 2026

How DataSnipper Used AI to Build Confidence (and Adoption) During a Major Product Launch

How DataSnipper Used a Custom GPT to Launch Its First AI Product — and Got 75% of Sales Calls Talking About It in Four Weeks

Feb 28 • Mandy Cole

5

Three Metrics Every New Founder Should Track

Focus on value delivery, not vanity dashboards, in your first 12–18 months.

Feb 21 • Liz Christo

13

Uplevel or Replace? A CEO’s Dilemma at Series B

How Henry Schuck, Founder & CEO of ZoomInfo, thinks about internal growth, leadership transitions, and how to know when it’s time for change.

Feb 7 • Liz Christo

3

1

January 2026

Driving Awareness with Answer Engine Optimization with Sydney Sloan, CMO Advisor to G2

Why buyer discovery is shifting from search engines to AI answers, and what Answer Engine Optimization means for modern go-to-market teams

Jan 29 • Mandy Cole

7

2

When to Bet on Channel Partners Early

How to support partnerships at the seed stage without stalling direct sales.

Jan 17 • Liz Christo

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